AI Insights · Timothy · October 2021
Top 5 Social Apps on Android in the Middle East Q3 2021
In Q3 2021, TikTok, Instagram, Facebook, Likee, and TikTok Lite showed varying trends in downloads, revenue, and active users on Android in the Middle East.
In Q3 2021, the performance of the top 5 social apps on the Android platform in the Middle East showed diverse trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insightful details on the usage patterns of these popular applications.
TikTok experienced significant growth in weekly revenue, starting at around $933K and peaking at approximately $1.5M by the end of September. Weekly downloads fluctuated, with a high of 163K in mid-September and a low of 119K at the end of August. Weekly active users demonstrated a steady increase from 15.6M at the beginning of the quarter to 17.1M in mid-July, before settling at around 16.9M by the end of the quarter.
Instagram had modest revenue figures, peaking at $372 in the last week of August. Weekly downloads remained relatively stable, ranging between 92K to 116K, with a slight upward trend towards the end of the quarter. The app's active users hovered around 18M throughout the quarter, showing minor fluctuations.
Facebook maintained consistent weekly revenue, averaging around $30K, with slight peaks and dips. Weekly downloads showed a gradual increase, starting from 82K at the end of June and reaching 93K by the end of September. Active user numbers were relatively stable, fluctuating around the 19.2M mark.
Likee - Short Video Community saw a notable rise in weekly revenue, starting at $127K and reaching $355K by the end of September. Weekly downloads ranged from 69K to 86K, with a slight upward trend towards the quarter's end. The app's active users remained fairly stable, around 1.6M to 1.7M throughout the quarter.
TikTok Lite - Save Data showed no revenue figures but had a steady increase in weekly downloads, starting at 57K and peaking at around 100K in mid-September. Weekly active users also rose, from 775K at the beginning of the quarter to 865K by the end of September.
For more detailed insights and data, visit Sensor Tower.